Customers are the kings – thus goes the famous old adage. This is also proving to be quite true with the airline industry as well. Presently, airlines world over are trying to vigorously compete in providing the best amenities and services to their premium customers.
Premium travelers with a penchant for flying in First Class and Business Class never had it as good as it is being currently seen. Many international airlines are in a mad rush to offer the best amenity kits in order to attract more premium customers and keep the loyalty of other frequent fliers intact.
There are many airlines such as Qantas Airways, Emirates Airline, British Airways, Singapore Airlines, Cathay Pacific Airways, Etihad Airways and others that are offering amenity kits to premium fliers. The amenity kits on offer are such that these can be treasured as memorabilia or even prominently shown off to others.
Just sample all that these airlines have to offer in their amenity kits. Qantas Airways is providing luxe SK-II cosmetics including moisturizers and cleansers to its First Class passengers contained in a black twin-pocket kit. The amenity kit to women passengers is provided in a charming red clutch-style bag. The Business Class amenity kits offered by Qantas Airways consists of lotions from Malin+Goetz New York in a Kate Spade bag, which can later on be also used to keep your tablet, Kindle ebook reader or smartphone.
Similarly, Emirates Airline provides Bulgari bags comprising of Bulgari brand products such as body lotion and fragrances to its premium customers. The women passengers flying in British Airways first class are being provided amenity kit with skincare products from Aromatherapy Associates.