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Good food and wine key to winning premium fliers

Premium fliers traveling in first and business class flights don’t have a liking for the traditional food served by different airlines. Good food and wines are what attracts them the most. If the airlines want to win the attention of high-paying customers then top quality on-board catering is a must. Let’s take a look at the leading Middle East carriers such as Emirates Airline, Etihad Airways and Qatar Airways and know what all they are doing to satisfy the taste buds of their high-fliers.

Emirates Airline

Whether it’s serving premium wines or delicious meals, Emirates Airline wants to remain ahead and offer the best to its first and business class customers at 40,000 feet in the sky. The airline had in 2015 introduced a pairing menu of canapés comprising of wild smoked salmon, lemon and cumin cream cheese on Norlander bread, and cured duck with saffron poached peach. The airline for its wine selection took the help of some of the renowned chateaux in Bordeaux. Apart from these, the airline’s Airbus A380 aircraft has a bar where premium customers can enjoy their drinks while socializing.

Etihad Airways

Etihad Airways created furor in the world’s commercial aviation industry by launching the first-of-its-kind 3-room luxury suite ‘The Residence’ on its superjumbo aircraft, which comes equipped with a Savoy-trained butler, a private chef and en-suite shower. The airline’s first and business class customers are also offered opportunity to socialize and enjoy drinks at the ‘Lobby’ on the Airbus A380 aircraft’s upper deck. The premium customers can also savor delicious steak sandwich, classic Arabic mezze platter, Gulf lamb machboos or whatever and whenever they like with the all-day dining menu, apart from its a la carte options. The airline also has an impressive wine selection with bottles carefully chosen from smaller, boutique vineyards from around the world.

Qatar Airways

Qatar Airways has hired the services of celebrity Michelin-starred chefs Vineet Bhatia and Nobu Matsusisa for creating fabulous meals for its business class customers. You can look forward to taste delicious roasted mustard and dill salmon with dill pine nut rice in addition to the necessary mezze selection.

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